Durable all natural coir mat. Not only a fun way to share your decor style and personality but are very efficient in removing the dirt and grime from shoes and boots before someone enters your home. Offer superior scraping and moisture absorption. The vinyl backing extends the life of the mat (and your floor) by keeping the dirt trapped and away from the surface beneath - it also adds an additional measure of prevention of the mat moving around. Weather tolerant and colorfast thereby extending the life of the item. In addition, these are easy to clean and maintain - simply vacuum, sweep, or use your garden hose to lightly clean.